For years L&D has measured things that are convenient, like completion rates, quiz scores, and satisfaction ratings. But few of those things directly connect to improved performance. And other measures, like the familiar 5-level evaluation taxonomy, only gives us information about outcomes, not causes, of problems in our training programs. In this session Jane Bozarth, Director of Research for the Learning Guild, offers conversation of some truths about data collection: What you measure is what you get; there is danger in letting measures become targets; and bad measures can be worse than no measures. Then we’ll take a look at more meaningful measures some ways we can use data to improve performance.